1. Packaging
2. Art Direction
2023PERFECT MARC JACOBS 

Marc Jacob’s iconic Daisy perfume line, “the Daisy garden”, often evokes both girlhood and springtime. But it’s a new time for young women — who are caught up in a burst of creativity in self-expression — and for those who are neither young, nor women, to channel the limitlessness and pleasure of youthful femininity.



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